The creation of the Internet was a very complex and revolutionary invention dating back now fifty years. It’s changed our lives in so many ways, and it’s not over yet, as this particular man-made communications system continues to evolve as we speak.
As noted in my last blog, the ‘smart office’ has arrived. And with the Internet of Things [IoT] as a conduit and VoIP as its megaphone, the synergy between the two is beneficial for SMBs [small-to-midsize business.]
411 on the IoT
For those living under the proverbial rock or are oblivious to how smart our machines are becoming, the IoT is the Internet on steroids, one that’s connected to an incredible variety of handheld, household and industrial gadgets – each of which is capable of transmitting mega-data without the necessity of human intervention. In turn, these devices communicate with one another, sharing information that can decrease guesswork, improve cost savings and enhance overall productivity.
According to estimates by Cisco, 50 billion devices will be connected to the Internet by 2020. Another report by Morgan Stanley places this number as high as 75 billion. With an estimated world population of nearly eight billion by 2020, there will be more than nine devices connected to the Internet for every person.
While a lot of IoT is still under development, here are a few examples of IoT products in the market today:
- Philips hue LED bulbs lets consumers control mood lighting with their tablet or smartphone. Users can program the bulbs to dim at night, or flash if they detect an intruder. There’s also an API that allows Netflix to dynamically change the lighting based on a movie scene’s color palette, extending the movie experience beyond the screen.
- The Ford Motor Company has created Zipcar-like ridesharing, and Uber-esque on-demand services. Its AppLink platform allows users to connect to apps through voice recognition, and Ford has ambitions give drivers the ability to pre-order Starbucks or automatically pay for gas.
- Possibly the most recognizable of smart, connected home devices to date, the Nest thermostat lets users control their home’s temperature from their smartphone or tablet, while also helping them reduce their energy budgets. The company was recently purchased by Google for more than $3 billion, and is releasing a suite of other home automation products, such as a fire alarm.
VoIP’s IoT Potential
At this stage, you’re either still using your legacy telephony system or have just made the transition to VoIP. In either case, there is so much more that lies ahead. With the Internet now the universal transport mode, we no longer look at email, faxes, texting, videos or apps as individual entities -they are all interconnected. That is, they flow over the same network in the form of packets, which translates into huge operational and cost efficiencies that any SMB can appreciate.
With IoT, VoIP as well should not be looked at as a stand-alone. With the IoT, its value proposition actually broadens. Now, VoIP can be embedded and integrated with other “things” and that’s the beginning of the upside for VoIP users.
Embedding VoIP into IoT solutions isn’t pie-in-the-sky . . . it’s happening as speak. Jon Arnold is Principal of J Arnold & Associates, an independent telecom analyst and strategy consultancy who believes the big payoff of IoT and VoIP is inevitable.
“If you think VoIP is a big evolution – and it is – the Web is evolving on a larger scale, and you won’t get that payoff without knowing what’s driving these changes. IoT is the result of many things coming to fruition at the same time, and by comparison, VoIP is actually quite mature. If VoIP is still new to you, IoT may appear rather mysterious. But it’s really not if you get behind the basic trends. That’s where I’ll continue this series, and by deconstructing the basics, I’m certain that the leap from VoIP to IoT – and then to major transformation – won’t be as big as you might think,” notes Arnold.
Examples of the IoT and VoIP Collaboration
Here are a few examples of IoT and VoIP working together:
- Messages from your smartphone can be programmed to automatically drop into your email and your VoIP phone.
- Our calendars can be set to notify you via your VoIP phone of an upcoming event.
- Your car can know to notify you at work to stop by for service on your way past a specific mechanic you use. On accepting the alert, your VoIP phone sends your car the mechanic’s address to preprogram in your GPS, and then confirms a calendar event on your mechanic’s calendar.
Integrating the IoT and VoIP will require some strategic planning by businesses due to privacy issues and security concerns. While we depended on our PCs and desktop computers in the past, the shift to mobile devices and smartphones is primed for the synergy between IoT and VoIP to continue to evolve. According to Cisco, which is credited for coining the term, the “Internet of Everything”, they decided a few years back to broaden the definition of the “Internet of Things.” So, it doesn’t take a rocket scientist to realize that VoIP has a clear competitive advantage over legacy telephony of being connected to all those things as well.
Ron is part of the marketing team at Telzio, covering everything from tips and tech for growing businesses to customer success stories for the Telzio blog. Previously a Director of Advertising and Public Relations at Marriott International, Ron has published several books including the award-winning graphic novel Facebucks.